Global  FOOTPRINT

AquaSpy was founded in 1998 in Adelaide, Australia by agronomists who saw that the world needed a way to measure and monitor soil moisture levels. They realized that they could both nurture the crop for better yield and preserve the world’s most precious resource – water. The company’s early business model was to sell sensor probes to collect soil moisture data and then manually collect that data from the probes to be transferred to a personal computer.

As in any technology adoption campaign, it is always crucial to make the offer both easy to use and less expensive to deploy. The model has since evolved to selling data subscriptions for a low monthly fee. AquaSpy data is analyzed, converted into actionable conclusions, and delivered directly to a web browser, making the service easy, intuitive and affordable.

There are 683 million irrigated acres in the world that could benefit from being monitored by this technology, generating an interesting return for farmers if applied correctly. The company has thousands of sensors deployed in Australia, South America and the United States.

AquaSpy’s mission is to take the risk out of growing by providing data and alerts to farmers regarding the health and requirements of their crops, based on measurements of soil-plant interaction. By knowing what the crop needs as it enters and exits each of its distinct growth stages, the risk is being taken out of growing by using data to measure and apply inputs, and assure the highest yield possible.

 
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